About

You don’t need a big team to show up like one.

OnVibe is an AI social marketing platform that gives small businesses the strategy, content, and tools that used to require a full marketing department. Know what to post, create it, publish it, and improve — without adding headcount.

A person casting a shadow many times their size, arms raised

Our founding philosophy

As former founders, we know how hard it is for small teams to wear so many hats at once: product, sales, customer support, operations, marketing, and brand-building. Larger companies can afford teams to study trends, shape strategy, create campaigns, and measure what works. To compete, small businesses need to show up with the same level of sophistication as larger companies — but with far less time, budget, and support.

With the rise of AI, we saw an opportunity to help. We wanted to build something that puts powerful marketing tools in the hands of small teams, helping them access the kind of strategy, insight, and execution support that was previously only available to larger companies with full marketing departments.

OnVibe is backed by LG NOVA

LG NOVA is LG Electronics’s North America Innovation Center — partnering with promising startups to build AI-first solutions. What this means for you: OnVibe is built on real technology, backed by a trusted global brand.

Our leadership team

We’re entrepreneurs, designers, strategists, creators, and technologists with decades of experience across AI, social platforms, advertising, and digital product design. We’ve launched award-winning campaigns, built AI tools, and helped brands grow through storytelling and innovation.

We understand firsthand how vital social media is to building a modern business — and we’re creating tools that make that power more accessible, intelligent, and human.

  • Sahar Arshad

    Sahar Arshad

    CEO

    Serial entrepreneur and operator with 10+ years at the edge of what AI can actually do. Sahar has built and run AI products where AI had to earn trust, not just attention — and brings that same discipline to OnVibe. Multiple award-winning launches. Recognized leadership in data and innovation. Now building the intelligence layer modern marketing has been missing.

  • Ning Zhang

    Ning Zhang

    SVP GTM & Marketing

    Former founder and marketing executive with deep roots at the world’s largest social platforms. At OnVibe, Ning leads marketing strategy and brings that same platform-native expertise directly to client engagements — the kind of social intelligence most agencies simply can’t offer.

  • Jeff Curry

    Jeff Curry

    Head of User and Brand Experience

    Award-winning designer and creative director with a career built across Fortune 500 companies and early-stage startups alike. He knows how to translate the rigor of enterprise branding work into the speed that founders and growth teams actually need. He leads the agency-side concierge program through that same lens.

  • Cyrus Eslamian

    Cyrus Eslamian

    VP Product

    A decade-plus across startups and Fortune 500s, with engineering depth and an AI MBA to match. Cyrus owns the full product journey — from team building to strategy to shipping — across B2B, B2C, and B2B2C.

The experience behind OnVibe

Our team brings decades of experience shaping strategy, creative, and campaigns for growing businesses, global brands, and leading social platforms. We bring that experience to every recommendation, post, and campaign we create with you.

  • 9 Fortune 500 brands

    Worked on by our team — not pitched to.

  • 60+ years in marketing & 30+ in AI

    Building and scaling successful products.

  • TikTok, Meta, and X from the inside

    Not as vendors. As employees.

OnVibe is just getting started

Today, OnVibe takes you from insight to published post, with brand-matched ideas, image creation and editing, and direct publishing to Instagram. Next up: LinkedIn and TikTok.

All OnVibe users will have free access to these new platforms for a limited time.

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